Trendlooks 2016

St George’s Day

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The model above is sporting a gorgeous platinum blonde hair shade. Perfect for St. George’s day; representing the white background of the English flag.
© Getty Images

Saint George's Day is the feast day of Saint George and the National Day for England. As it’s not a bank holiday, it often gets overlooked and not generally celebrated. Nevertheless, we want to take this opportunity to reflect on the great colours of the day, red and white and show you how these can be applied to hair colour!

  • It just so happens that red and white blonde hair shades are bang on trend for 2014 and have been seen on many recent fashion catwalks. There are now many colourants that offer an intense colour shade. Whether you opt for platinum, icy blonde or racy red there’s definitely a shade for you.

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    © WireImage

    Fiery Red

    No other colour attracts as much attention as redheads, with many celebrities experimenting with luscious red locks!

    If you’re choosing to colour your hair red, we would recommend carrying out a strand test on a small section of hair first. This way you can be sure the shade suits your skin tone as well as checking the colour result (especially important if you are applying to previously coloured hair).

    When colouring your hair at home, we recommend covering your clothes with an old towel or t-shirt (preferable dark coloured) and of course use the gloves provided. To protect your skin, rub a small amount of petroleum jelly or barrier cream around your hair line, this will prevent colour staining.

    Top Tip: The secret to red hair colour that doesn’t fade is well-cared for hair. Always use shampoos and conditioners especially designed for coloured hair as well as a hair mask once a week.

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    © Getty Images

    White Blonde

    On this year’s catwalks, designers from New York to Paris were all in agreement: white or platinum blonde is a key colour trend for 2014. Whether loosely swept to one side or pulled into a tight ponytail, platinum blonde creates another dimension to any style.

    Similar to the model on the left, blonde hair works particularly well with very pale, porcelain or ivory skin with a reddish undertone and simple, natural make-up. An effortless chic look for St. George’s Day!   

    If you have medium brown hair but want to go blonde, not to worry! There are colourants that offer up to eight levels of lift taking you from a medium brown to a beautiful blonde (always check the shade guide on the back of the pack to ensure the colour is suitable for your current hair colour).

    If you’re colouring your hair it’s important to use regular treatments and anti-fade colour shampoos/conditioners. They will help to preserve your hair colour, as well as nourish and care for your hair.

    Top Tip: If you have brassy or yellow tones in your blonde hair and want to achieve a cooler, Scandinavian blonde, try using a blonde toning product. Toners can be used on lightened, coloured or naturally blonde hair. They neutralise unwanted brassy tones using blue and violet pigments; achieving a cleaner-looking, pure blonde.

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    © Flickr

    The English Rose Look

    If you would rather not colour your hair to celebrate St. George’s Day you might like to try a classic English rose look. For this, keep the hair simple and natural with flowing, wavy locks. Finish the style with delicate, flower hair accessories like clips or hairbands.

    Top Tip: For shiny, beautiful hair use an ultra-light oil spray, to tame frizz.

  • Whether you’re looking for a new hair colour or want to experiment with a different style, we hope you’re inspired to try something new to celebrate St. George’s Day!