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Schwarzkopf Inspired Design

My hair, my story.

Schwarzkopf have partnered with Grazia to celebrate individuality and inspire readers to share their own hair story. With 125 years in the hair industry, Schwarzkopf want to inspire and enable you to unleash the power of hair to tell your hair story.

Unleash the power of hair.

Schwarzkopf’s mission is to inspire and enable people everywhere to tell their own hair story, through products that speak to your identity, let you reinvent yourself and inspire you to share your hair story. In partnership with Grazia, 3 women shared their hair stories from difficult to style hair, breaking traditions and illness - watch their videos to find out more.


Schwarzkopf not only invented the first liquid shampoo, but also the first hairspray. Combining quality ingredients, impeccable craftsmanship and the latest colour and styling technology for everyone, we're passionate about creating the best products so you can write your own hair story. Whether you're hooked on a signature style or colour, or consider yourself the master of reinvention, we are here to help you unleash the power of your hair.

Because hair is never just hair.

Ready to colour? Here's how

Oleo Intense from Schwarzkopf is the perfect tool to Reinvent Yourself. Achieve strong and healthy-looking hair and 100% grey coverage with the ammonia-free formula. Now, with new Haptiq system which creates micro bonds and strengthens the hair structure, for up to 90% less hair breakage*, for beautiful hair results you can see and feel.

*Instrumental test with and without mask.

Create your own wet-look hair style

Finish your look with Schwarzkopf Styling, a range of styling multi-taskers for salon worthy styles at home. Schwarzkopf’s Keratin Hairspray is a strong-hold spray that not only delivers unbeatable hold, but boosts your hair’s shine too. Then there’s Schwarzkopf’s Vitamin B5 Hairspray (a go-to for volume and lift) and Schwarzkopf’s Ceramide Hairspray, which provides the perfect balance between strength and suppleness. Whether you're looking for hold or shine, strength or suppleness our styling range has you covered.